So this is huge and absolutely fantastic news.
A band that I have been fully vibing on for the last year just got a great recording from another great artist.
Fritz Helder and the Phantoms have been doing their thing locally in Toronto for a bit now. They have also been slowly getting their hustle on globally and it seems that it has paid off.
I am glad that this is happening.
This is a great band with a fantastic look and wait for it…their music is actually quite brilliant.
I am probably going to use their song “Making A Scene” for the Toronto Week of Style’s trailer that’s coming up. I have been toying with the idea for awhile now, so I am glad that I am not the only one who thinks they are #genius.
Just before David Dixon’s Spring 2009 Fashion last Fall, one of Canada’s brightest stars announced, what is probably the dream job for every one woman I know..hehe. Dixon announced that he was chosen to design an outfit for one of the Origina Style Icon – Barbie.
Barbie by David Dixon, a limited-edition collection, in black, ivory and pink with accents from the signature black and white pattern from Barbie’s premier swimsuit outfit. “Barbie’s ever-evolving style has secured her status as a fashion icon and kept her relevant to every generation,” said David Dixon. “I designed a collection that celebrates one of pop culture’s most influential and fashionable icons, with pieces that where she’s been and where she’s going.” Dixon is the first Canadian designer to offer Barbie fashions for women and his line will be the first of its kind available in Canada.
I am glad to see that it’s happening as David is one of my favourite designers out there – Canadian or otherwise.
This Barbie Fashion thing seems to have some legs.
Recently at New York Fashion Week, there was a fashion show that was absolutely rammed (so say the tweeterites that I was following). @weekofstyle had actually done a live re-tweeting of about 20 people that were there and it was fun. These pics back that up as most of the outfits designed really emulate the Barbie branding.
There were mixed reviews, however, bottom line…this exercise is great for the brand, and my guess that it has surpassed all expectations of those involved.
OK, so the title is a little political and hokey, however this idea has been bugging me ever since I had a conversation with one of our marketing partners. The question was asked ” Why do criticize Toronto Fashion Week so much?”
Well the quick answer is that I truly believe that the powers that are in charge of this illustrious event are not equipped to be in this position of power. They don’t have long-term vision one needs to guide the growth of such an important event. More importantly, they don’t have an understanding of the market that one needs when programming an event of this nature.
To them, it’s about how much sponsorship they raised and how big they want the event to be. Designers and getting buyers to the event are secondary. The budget for the event has been stated as being under a million bucks, (which they basically get from L’Oreal). Where the hell do they spend that? Why aren’t buyers being shipped up here in droves on the events dime? (I mean it’s not like there aren’t any hotel sponsors). Why is the event at the end of October when all the buyers budgets are all gone? Why aren’t certain people in a more prominent role?… I could go on, however you get my point.
The ideal solution is to have Montreal hold the trade show for the fashion industry, because they have support and they actually know what the hell they’re doing, and have the Toronto Week of Style be the showcase of fashion for the consumers. We have a huge consumer base here in the city and we’re not using it to its fullest capabilities.
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