just wanted to big up Adrian….
he has put together a blog that truly exemplifies what blogs should be…with a little dash of that Toronto swagger that puts us head and shoulders above the rest….

I just read that Chanel wined and dined him in the same vein as ‘higher more reputable journalists’….
(that’s right people..you heard me…freakin Chanel)
read about it here…
http://www.fashionverbatim.net/this-is-how-buzz-advertising-works/

this is great…
huge for bloggers..
huge for the TFB (Toronto Fashion Bloggers)
huge for Toronto

I’m not going to go on about how we were the first major initiative (through our agency) to understand and respect the power and the importance of bloggers..

I’m also not going to go into how I believe that the Toronto Fashion Bloggers Group that I have been so fortunate to meet over the last year are probably the smartest and most astute group of media minds I’ve had to go up against in a long while…(trust me..they let me rightfully have it on some things that we didn’t deliver on during the first year…)

I’m also not going to go on about how some sponsors really nailed on me for even considering let alone executing a blogger-heavy marketing strategy…(except Jim at Philips and Dan and Jordan at Exquisite…man those guys got it…especialy Jim….)…yeah I am talking to you Davis Factor…charge a hundred bucks a person he said…geez…(that my friends is another post…hehe)

what I will say is that I am both ecstatic and proud of Adrian, even though I have never actually met him..(we talked on the phone a few times..teehee)…he was the first (but not the only) out of the TFB to be open and support the TWOS when even the more traditional media wouldn’t even take my calls…(respect to Nathalie Atkinson who I know has shown love to the TFB by attending their brunches)

it’s a matter of time folks…
Toronto is finally getting to be known for the being one of the smartest and most influential cities in the world…
well done…

and once again..
congrats Adrian…

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